Sonic Foundry CEO to Present at Merriman Curhan Ford & Co.’s Investor Summit 2007

Hundreds of institutional investors to attend conference, convene with featured companies in fast-growing sectors


MADISON, Wis., Sept. 17 /PRNewswire-FirstCall/ — Sonic Foundry(R) Inc. (NASDAQ:SOFO) , a leader in automated rich media communications technology, today announced chairman and CEO Rimas Buinevicius will be a featured speaker at the 4th annual Merriman Curhan Ford & Co. Investor Summit on September 18, 2007 at 4:00 p.m. Pacific. This event will be held at the Mark Hopkins InterContinental Hotel in San Francisco, CA.


The presentation will also be available live via webcast through the conference website (http://www.wsw.com/webcast/mcm7/sofo/).


The Merriman Curhan Ford & Co. Investor Summit (http://www.merrimanco.com/) brings together the CEOs and senior executives from more than 120 fast-growing public and private companies to present and conduct one-on-one meetings with institutional investors. The Summit also includes panel discussions in three of the firm’s growth sectors: 3G Network Growth, Content Delivery and IP Video.


In just a few years since it was first introduced, Sonic Foundry’s Mediasite(R) product and service offering has set the standard as a transformational communication medium for delivering critical information and sharing knowledge. The patented Mediasite webcasting and content management system automates the capture, management, delivery and search of multimedia presentations (combining audio, video and accompanying graphics) for live or on-demand viewing. To showcase the expert knowledge captured by Sonic Foundry customers, the company launched http://www.mediasite.com/ — the first searchable website that features thousands of publicly-available presentations given at major universities, businesses and local, state and federal agencies.

  An archive of the presentation will be available for 30 days.

About Merriman Curhan Ford & Co.


Merriman Curhan Ford & Co., a subsidiary of MCF Corporation, is an investment bank and securities broker-dealer focused on fast-growing companies and growth-oriented institutional investors. It provides investment research, brokerage and trading services primarily to institutions, as well as advisory and investment banking services to corporate clients. Its mission is to become a leader in the researching, advising, financing and trading of fast-growing companies. Merriman Curhan Ford & Co. is registered with the Securities and Exchange Commission as a broker-dealer and is a member of the National Association of Securities Dealers, Inc. and SIPC.


About Sonic Foundry(R), Inc.


Founded in 1991, Sonic Foundry (NASDAQ:SOFO) is a technology leader in the emerging rich media communications marketplace, providing enterprise solutions and services that link an information driven world. Ziff Davis Media’s Baseline Magazine named Sonic Foundry to its list of the top ten fastest-growing software companies with sales under $150 million. Sonic Foundry is changing the way organizations communicate via the Web and how people around the globe receive vital information needed for work, professional advancement, safety and education. The company’s integrated Webcasting and Web presentation solutions are trusted by Fortune 500 companies, education institutions and government agencies for a variety of critical communication needs. Sonic Foundry is based in Madison, WI. For more information about Sonic Foundry, visit the company’s Website at http://www.sonicfoundry.com/.


Certain statements contained in this news release regarding matters that are not historical facts may be forward-looking statements. Because such forward-looking statements include risks and uncertainties, actual results may differ materially from those expressed in or implied by such forward-looking statements. Factors that could cause actual results to differ materially include, but are not limited to, uncertainties pertaining to continued market acceptance for Sonic Foundry’s products, its ability to succeed in capturing significant revenues from media services and/or systems, the effect of new competitors in its market, integration of acquired business and other risk factors identified from time to time in its filings with the Securities and Exchange Commission.


First Call Analyst:
FCMN Contact:


Source: Sonic Foundry Inc.


CONTACT: Erica St. Angel of Sonic Foundry Inc., +1-608-443-1620,
ericas@sonicfoundry.com


Web site: http://www.sonicfoundry.com/
http://www.mediasite.com/
http://www.merrimanco.com/