Sonic Foundry CEO to Present at Accelerate Madison Event

Buinevicius Shares Insights on Rich Media Communications and Advanced Search

                               Capabilities

  WHO:      Rimas Buinevicius, chairman and CEO of Sonic Foundry, Inc.

            (NASDAQ:SOFO)

            Sonic Foundry is a leader in rich media communications

            technology.
  WHAT:     Video on the Internet is exploding in all forms, as evidenced by

            the recent acquisition of YouTube by Google.  This Accelerate

            Madison program will explore the emerging world of live and

            on-demand visual/audio communications combining elements of

            Web 2.0, webcasting, online content search and knowledge

            retrieval into a powerful new form of information exchange.
            During his presentation, Buinevicius will reveal some of the new

            ways the industry and Sonic Foundry are advancing this

            technology and communications medium and transforming the way

            corporate, government and education enterprises capture and

            convey knowledge.  Along with continuous advancements in the

            company’s Mediasite(R) communications platform, Sonic Foundry

            recently has begun showcasing its advanced search capabilities

            allowing for easy identification and retrieval of specific

            information within rich media content.
            Using Mediasite by Sonic Foundry, the presentation will be

            available for live viewing over the web.  To view the

            presentation, please visit the following:

http://am.mediasite.com/am/Viewer?peid=41f48143-cd14-4684-a42e-9d696e9877d0

            The webcast link will also be available at

            www.acceleratemadison.org.  There is no need for any downloads

            or plug-ins.  Remote participants will also have the opportunity

            to ask questions of the presenter using the Ask function located

            in the upper left hand corner of the Viewer window.

            Sonic Foundry, Inc. is based in Madison, Wis., and started as

            the vision of one local entrepreneur.  Founded in 1991, Sonic

            Foundry (NASDAQ:SOFO)

    is a technology leader in the emerging

            web communications marketplace, providing enterprise solutions

            and services that link and information driven world.

            Accelerate Madison, Inc., a nonprofit organization, is

            connecting people and information technology, resulting in a

            more informed and competitive technology sector.
  WHEN:     Thursday, January 18, 2007

            5:00 – 6:30 p.m.     CST networking social

            6:30 – 8:00 p.m.     CST Buinevicius presentation
  WHERE:    Fluno Center

            601 University Ave.,

            Madison, WI 53703