Art’s Cameras Plus Named PTN’s Dealer of the Year 2007

Milwaukee-Based Retailer Takes Top Industry Honors for Commitment and Service to Customers

MILWAUKEE, Oct. 9 /PRNewswire/ — PTN (Photo Trade News), the business news publication for the imaging channel, announced today that Tony Miresse, owner of Art’s Cameras Plus, a photo specialty store serving the Milwaukee area since 1967, has been named PTN’s 2007 Dealer of the Year. The honor is bestowed annually to one retailer that stands out among his or her peers and offers an innovative approach to doing business. Miresse attributes the retailer’s longevity to an outstanding staff who constantly strives to achieve Art’s mission, “To exceed our customer’s expectations for quality, service and value.”

“Tony and his committed staff exemplify the best in customer education, service and innovations,” says PTN Editor Diane Berkenfeld. “As our industry grows, retailers must be first in technology and provide expertise for interested customers seeking out new ways to capture and display images.”

Miresse and his wife Geneen took over ownership of Art’s Cameras Plus from Tony’s father, Art Miresse in 2001. Utilizing market research provided by the Photo Marketing Association, they identified the change in demographics for photo-related purchases. Women now account for over 50% of camera purchases and many are mothers of school-age children. Art’s remodeled their two existing locations to appeal more to these customers and designed their third location specifically as a lifestyle store.

“To be successful, we must look for opportunities to provide our customers with solutions to their imaging needs while constantly creating new revenue streams,” says Miresse.

Miresse will be presented with his award on February 1, 2008 at the PMA Trade Show and Convention.

PTN is the business news publication for the imaging channel, providing in-depth news coverage, new product information, market analysis and educational features. The magazine reaches 14,400 imaging industry retailers and lab owners through the photo specialty, minilab, drug store, consumer electronic and mass merchant channels. Established in 1936, PTN is the only BPA audited news publication for the imaging retailer, delivering the most editorial on emerging product categories and demographic retail marketing trends. With established credentials and industry expertise, PTN has built a quality reputation in the trade by providing turnkey editorial solutions and advertorial opportunities for major industry suppliers. For more information, log onto

PTN is published by Cygnus Business Media, a leading diversified business- to-business media company, reaching nearly 15 million business owners, executives and professionals annually through its portfolio of over 175 media products. The company’s leading business publications, tradeshows, conferences, websites, online products and custom marketing capabilities enhance brand identity, generate sales leads, and build product awareness as they strengthen customer/client relationships. For more information on how Cygnus Business Media can help you achieve your advertising and marketing objectives, visit

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Source: Photo Trade News