Steinert Joins Sonic Foundry As Software Design Engineer

MADISON, WI – Oct. 24, 2006 – Sonic Foundry Inc. (NASDAQ: SOFO), a leader in
automated rich media communications technology, today announced that Adam Steinert
has accepted the position of Software Design Engineer for the company.

Steinert has more than six years experience as a consultant in the technology
industry. His background includes the design and implementation of applications for
a wide array of business applications. He will be responsible for assisting in the
development and design of Mediasite, Sonic Foundry’s award-winning web
communications system that combines audio, video and accompanying presentation
graphics, and streams it live or on-demand over the web for instant viewing.

About Sonic Foundry®, Inc.
Founded in 1991, Sonic Foundry (NASDAQ: SOFO) is a technology leader in the emerging
rich media communications marketplace, providing enterprise solutions and services
that link an information-driven world. Sonic Foundry is changing the way
organizations communicate via the web and how people around the globe receive vital
information needed for work, professional advancement, safety and education. The
company’s integrated webcasting and web presentation solutions are trusted by
Fortune 500 companies, education institutions and government agencies for a variety
of critical communication needs. Sonic Foundry is based in Madison, Wis. For more
information about Sonic Foundry, visit www.sonicfoundry.com.