RedPrairie Corporation: Consumer Goods Leaders Choose RedPrairie Solutions

50 Percent of Top 30 Consumer Goods companies optimize their

supply chains using RedPrairie technology

Waukesha, WI – RedPrairie Corporation, a global leader in supply chain technology solutions that enable business process transformation, announced today that, as reported in Consumer Goods Technology magazine’s ranking of the top 100 consumer goods companies by revenue, half of the top 30 Consumer Goods companies use RedPrairie solutions to optimize supply chain performance. Moreover, five of these RedPrairie customers fall within the top seven. RedPrairie has more than 30 years of experience serving consumer goods companies with industry leading customers such as Nestlé, Unilever, Sony, Kraft, General Electric and PepsiCo.

Says RedPrairie Company Leader John Jazwiec, “RedPrairie has deep roots in the consumer goods industry. Their requirements drove the development of our industry leading functionality such as lot control, track and trace, temperature based aging and catch weights. More recently, consumer goods needs led to the development of our enterprise modules for supply chain visibility, quality assurance control, product recall, supplier collaboration, metrics scorecarding and slotting.”

Jazwiec continues, “In 2000, we embarked on a development project with Unilever to create an end-to-end visibility solution that provides consumer goods companies visibility to suppliers, contract manufacturers and co-packers. Today, our LENS® and DLx® Supplier products are helping our customers track product throughout their supply chain networks to increase visibility, reduce inventory and shorten cycle times.”

Comments Unilever’s Vice President of Logistics Fred Berkheimer, “RedPrairie takes a proactive approach to addressing customer requirements. Working together we have developed applications that created a ‘glass pipeline’ at Unilever critical to our supply chain success.”

Jazwiec adds, “Mid-tier consumer goods companies in turn are benefiting from the depth of functionality and experience we have accrued working with industry leaders. Their functionality requirements for capabilities such as FDA compliance and brand protection are no different than for their larger counterparts.”

According to ARC Advisory Group’s Service Director of Supply Chain Management Steve Banker, “RedPrairie is a Tier-1 Supply Chain Execution supplier with a broad and deep suite, deep domain expertise in the Food and Beverage and Consumer Packaged Goods industries, and the best Workforce Performance Management solution in the industry.”

Jazwiec continues, “When you look at our customer base and the depth and breadth of consumer goods functionality we have developed over the years, it’s not hard to see why we are the de facto standard for this important industry. We continue to add capabilities in this area and have added significant numbers of mid-tier consumer goods customers as well.”

RedPrairie’s comprehensive, integrated solutions suite includes: warehouse management; transportation management; workforce performance management; event management; slotting; visibility; performance measurement; and RFID for EPC / ISO compliance and mobile resource management.

About RedPrairie Corporation

For over 30 years RedPrairie has enabled leading global companies to create competitive advantage through supply chain excellence. RedPrairie’s comprehensive technology solutions provide rapid and sustainable return on investment by optimizing the performance of people, places and processes.

RedPrairie provides industry-tailored solutions for diverse markets, including consumer goods, direct to consumer and traditional retail, food and beverage, high tech / electronics, third party logistics, industrial / wholesale, automotive and service parts, and pharmaceuticals.

For additional information, call 1.877.733.7724, or access www.RedPrairie.com.