CHICAGO and GREEN BAY, Wis., Dec. 28 – Western Racquet and Fitness Club (WR&FC), a leading multi-court sport and fitness facility in Northeast Wisconsin, and Destiny Health, a pioneer in the field of consumer- directed health care, today announced a partnership that will offer members of The Destiny Health Plan(TM) dues subsidies and discounted membership perks at WR&FC.
Under the partnership, beginning January 1, 2007, plan members who exercise at WR&FC will receive a subsidy that ranges from 30 to 100 percent or more from Destiny Health on monthly membership dues based upon the member’s Vitality Status(R) (Bronze, Silver, Gold or Platinum). With each workout, Destiny Health Plan members can earn Vitality Bucks(TM) that they can redeem for Vitality Rewards(R) (i.e. airline miles, vacation packages, name brand merchandise and more).
“The Destiny Health Vitality Program is designed to promote health and wellness through tangible rewards,” says Art Carlos, CEO of Destiny Health. “We are pleased to partner with the reputable Western Racquet and Fitness Club to extend further benefits to our members for being committed to their health.”
“Traditionally known to only benefit those who are sick, we are happy to partner with a consumer-directed health plan that rewards those who are healthy as well,” said Mary Thomas, Marketing Director of WR&FC. “Our dedication here at Western Racquet to our members’ wellness runs parallel to Destiny Health’s commitment to their members through the Vitality Program.”
About Destiny Health
Destiny Health’s innovative consumer-directed health plan is designed to make people healthier and enhance and protect their lives, by balancing comprehensive health insurance coverage with incentives that motivate active participation in health care and reward healthy behaviors.
Destiny Health’s consumer-focused strategy is modeled after Destiny Health’s parent company, Discovery, an international life and health insurance company that has successfully enrolled over two million members in its medical plan since 1992. Combined, Destiny Health and Discovery are the largest providers of consumer-directed health care in the world.
Destiny Health has forged partnerships with some of the most respected and recognized names in the health and wellness field to help extend the reach of its consumer-directed health plan. The Destiny Health Plan is currently marketed by The Guardian Life Insurance Company of America in Illinois, Virginia, Washington, D.C., Maryland and Texas. It is also available in Wisconsin through independent brokers. In addition, Destiny Health Plan members enjoy robust perks through partnerships with Life Time Fitness, Curves and other regional and local fitness facilities.
To learn more, visit http://www.destinyhealth.com/ .
