Planet Propaganda: Package Design Awarded “Perfect 10” by HOW Magazine

(Madison, Wis.) – Planet Propaganda’s package designs for Candinas Chocolatier has been honored by HOW magazine as one of 10 selected entries worthy of representing the “Perfect 10” designs in the nation. Featured in the magazine’s December business annual, the juried competition recognizes these 10 printed pieces for their “perfect harmony of printing, paper and design.”

Planet’s design team carefully considered Candinas’ package structure along with its aesthetics. Die-cuts and sleeves were used to create a layered feel and materials selected to elicit a tactile quality. “The layered contrasting patterns also helped create a textured feel to complement the complex flavors of the chocolates,” says brand manager Greg Wold.

Judges for the 2005 HOW Perfect 10 Awards chose entries that exhibited high production values, appropriate paper selection, ideal printing techniques and fine-quality finishes. Candinas’ packaging was printed by American Printing in Madison using Mohawk Paper as supplied by Unisource of New Berlin, Wis.

Now in its second year, the HOW Perfect 10 Awards is the newest juried competition hosted by HOW magazine. Considered to be one of the graphic design community’s most trusted sources for creative inspiration and business advice, reaching a circulation of nearly 40,000 readers across the globe. Please visit for additional information.

Planet’s package designs for Candinas Chocolatier also will be featured in American Institute of Graphic Arts annual anthology 365: AIGA Year in Design 26, archived online at, and displayed at the National Design Center in New York, at the Denver Art Museum and as part of a nationally traveling exhibit.

Artisan chocolate maker Candinas Chocolatier is small company located in Verona, Wis., dedicated to composing the finest chocolates. To learn more about Candinas, please visit

Planet Propaganda is a design, advertising and interactive company committed to shaping passion-based brands. Founded in 1989 in Madison, Wis., Planet’s national clients include Gary Fisher mountain bikes, Bretford furniture, and PunchStock royalty-free images. For more information, please visit