Greater Madison Convention & Visitors Bureau: Madison Craft Beer week takes place May 4-13, 2012
Second annual Madison Craft Beer Week hosts more than 100 events celebrating craft beer in and around Madison
The 2012 Madison Craft Beer Week builds on a highly successful inaugural year, which saw thousands of craft beer lovers enjoy more than 100 events at more than 40 venues.
Madison Craft Beer Week runs from Friday May 4 through Sunday May 13, 2012 and features a wide variety of events highlighting Dane County’s vibrant craft beer culture. MCBW 2012 will feature beer dinners, festivals, rare bottle tastings, cheese pairings, brewery tours, classes, movies, Friday Fish Fries, and more – there is truly something for everyone, from novice to connoisseur.
Madison Craft Beer Week promotes Madison’s thriving craft beer culture, enhancing beer knowledge and appreciation, by sponsoring a ten-day (two weekend) countywide festival that attracts beer tourism, fosters knowledge of our regional brewing heritage, and serves as a showcase for the Madison area’s breweries, restaurants, pubs, caterers, retailers, entertainers, and other businesses with ties to the craft beer community.
Craft beer lovers will have the opportunity to attend events ranging from beer dinners and food pairings to beer walks, bar promotions, brewery parties and plenty more. Craft beer week activities may include:
* Brewery parties/meet the brewer
* Beer dinners & beer cook off
* Beer education/classes
* Cheese & beer/sausage & beer/chocolate & beer pairings
* Beer vs wine night (e.g., beer vs wine with cheese pairing)
* Real ale/Bourbon barrel aged/barleywine festivals
* Homebrewing demonstrations/education
* Pub crawls and bicycle tours
* Scavenger hunt
* Great Taste of the Midwest ticket sales Sunday May 6th
FOR IMMEDIATE RELEASE