Mosinee Insurance Sales: Manager Selected for New Program

FOR IMMEDIATE RELEASE

Contact: Michael Maynard
T 800-254-2258
F 800-251-7786
M_Maynard@grahamcomm.com

MOSINEE, WI (April 2004)‹Judy Jacobs, the sales manager of Mosinee Insurance
Agency, Inc., has been selected as one of only 50 agency sales executives to
participate in an innovative new program sponsored by Wisconsin¹s West Bend
Mutual Insurance Company.

Judy Jacobs has been selected for this invitational program from among
hundreds of agents who represent 400 insurance agencies doing business with
West Bend Mutual.

Known as ³Legendary Performers,² the year-long effort is designed to enhance
relationships between key personnel in West Bend¹s home office and the
company¹s agents, according to Kevin Steiner, senior vice president of
marketing for the Appleton-based insurance company.

The program also offers participants continuing support in the areas of
sales and presentation skills and follow-up strategies.

³Having Judy selected for this program is a recognition of her leadership at
our agency,² says Tom Helbach, Mosinee Insurance president. ³We salute West
Bend for this program. Closer relationships between an insurance company and
agency personnel translate into better service for customers.²

The program culminates in March 2005 with a celebratory graduation ceremony
marking the accomplishments of the participants.

Mosinee Insurance Agency, founded in 1934, is a family-owned business.