FOR IMMEDIATE RELEASE
For more information, please contact:
The Milwaukee Press Club
Joette Richards, (262) 894-2224
milwaukeepressclub@gmail.com
www.milwaukeepressclub.org
MILWAUKEE, WI – September 2, 2008. Elizabeth “Betsy” Brenner, publisher of the Milwaukee Journal Sentinel, will discuss the future of the daily newspaper as an American institution in the digital age at an upcoming Milwaukee Press Newsmaker Luncheon on Wednesday, Sept. 24. The event will take place from noon to 1:30 p.m. at the Newsroom Pub in downtown Milwaukee at 137 E. Wells St. Members of the Milwaukee Press Club and the public are invited to attend.
Daily newspapers throughout the nation are facing challenges of declining advertising revenues, declining circulations, challenges in attracting younger readers and the migration of readers and advertisers to the Internet.
In response, the Journal Sentinel is one of many major metropolitan American newspapers that have announced staff cuts in recent months. At the Newsmaker Luncheon, Brenner will discuss the strategies the Journal Sentinel and other daily newspapers across the nation will deploy to survive and be relevant in a 24-hour, electronic news cycle. She will discuss how these changes will affect employees, readers, advertisers and the community.
Brenner will be interviewed by a panel of local journalists who are not employed by Journal Communications Inc., the parent company of the Journal Sentinel.
The Milwaukee Press Club’s Newsmaker Luncheon Series is sponsored by Journal Communications and the Milwaukee Journal Sentinel.
The Press Club presents the Newsmaker Luncheons monthly to shed light on issues of the day. The public is invited to attend the luncheons. The cost to attend is $15 for MPC members, $20 for non-members, $10 for students. Lunch is included. Pre-registration and advance payment is required and may be done online at www.milwaukeepressclub.org. Checks may be mailed to the MPC at PO Box 176, North Prairie, WI 53153-0176. Cancellations will be accepted up to 48 hours in advance for a full refund. Please contact Joette Richards at the Milwaukee Press Club at milwaukeepressclub@gmail.com with any questions; or to pay by credit card, call 262-894-2224.
