Bon-Ton Stores: Raises $116,000 to support bullying prevention

Milwaukee, WI (October 24, 2016) -The Bon-Ton Stores, Inc. (NASDAQ: BONT), which operates Bon-Ton, Bergner’s, Boston Store, Carson’s, Elder-Beerman, Herberger’s and Younkers department stores, announced it has raised $116,050 to benefit STOMP Out Bullying, the leading national bullying and cyberbullying prevention organization for children and teens through the sale of the 2016 limited edition Kind = Awesome “Blue Shirts” and a $3 coupon donation. Since the program began in 2012, with the help of its customers, Bon-Ton has donated over $540,000 towards bullying prevention and helped raise awareness to millions of people.

Blue Shirt Day® World Day of Bullying Prevention was observed on Monday, October 3rd. The day marks a time for children, teens, families, schools and communities to join together to drive awareness about bullying prevention programs around the world. The “Blue Shirt” was sold exclusively in Bon-Ton stores and online at bonton.com through October 3rd. The Blue Shirt has become a symbol for promoting friendship, compassion and kindness. 100% of the net profits from the t-shirt sales are donated to STOMP Out Bullying™.

“We are so grateful to the Bon-Ton Stores for partnering in the 8th Annual Blue Shirt Day® World Day of Bullying Prevention™ helping to raise awareness to millions of students across the globe”, said Ross Ellis, founder and CEO of STOMP Out Bullying™. “With Bon-Ton’s continued partnership and generosity, we can make a difference in the lives of so many children and teens who experience bullying with no place to turn.”

Each year, messages of bullying prevention are heard around the world on Blue Shirt Day® World Day of Bullying Prevention™ as hundreds of thousands of students create a “sea of blue” to help spread the word on putting an end to all forms of bullying. The movement continues throughout the remainder of October, which is National Bullying Prevention Month. Learn more at www.stompoutbullying.org/.

About STOMP Out Bullying™ STOMP Out Bullying™ is the leading national bullying and cyberbullying prevention organization for kids and teens and is recognized as the most influential anti-bullying organization in the U.S. Created in 2005, STOMP Out Bullying™ focuses on reducing and preventing bullying, cyberbullying and other digital abuse, educating against homophobia, racism and hatred, decreasing school absenteeism, and deterring violence in schools. It teaches effective solutions on how to respond to all forms of bullying, as well as educates kids and teens in school and online, providing help for those in need and at risk of suicide; raises awareness; supports peer mentoring programs in schools; provides public service announcements by noted celebrities, and engages in social media campaigns. To learn more, visit us at www.stompoutbullying.org or find us on Facebook or Twitter.

About The Bon-Ton Stores, Inc. The Bon-Ton Stores, Inc., with corporate headquarters in York, Pennsylvania and Milwaukee, Wisconsin, operates 267 stores, which includes 9 furniture galleries and five clearance centers, in 26 states in the Northeast, Midwest and upper Great Plains under the Bon-Ton, Bergner’s, Boston Store, Carson’s, Elder-Beerman, Herberger’s and Younkers nameplates. The stores offer a broad assortment of national and private brand fashion apparel and accessories for women, men and children, as well as cosmetics and home furnishings. The Bon-Ton Stores, Inc. is an active and positive participant in the communities it serves.

For store locations and information visit bonton.com. Join the conversation and be inspired by following Bon-Ton on Facebook, Twitter, Instagram, Pinterest and the fashion, beauty and lifestyle blog, #LoveStyle.

MEDIA CONTACT: Christine Hojnacki 414-347-5329 Christine.hojnacki@bonton.com