Leinenkugel Brewing: June 19, 2010 — Seventh annual Leinie Lodge Family Reunion

WHAT: The Jacob Leinenkugel Brewing Company, the leading craft brewer in the upper Midwest and one of the oldest breweries in the U.S., will host its seventh annual Leinie Lodge Family Reunion at the Leinie Lodge in Chippewa Falls, Wis., the legendary spot where Leinenkugel’s started brewing in 1867.

Craft beer lovers who travel to the reunion will mingle with the Leinenkugel family, tour the brewery, celebrate the 15th anniversary of Leinenkugel’s Honey Weiss and sip on adventurous brews like Leinenkugel’s best-selling seasonal, Summer Shandy and Classic Amber. Come and enjoy family, complimentary food, beer samples, food contests and entertainment by the Rada Dada Band. The first 100 guests to arrive will receive a complimentary Leinie’s gift.

The event is free and open to the public. For more information, go to http://www.leinie.com.

WHEN: Saturday, June 19, 2010

9 a.m. – 4 p.m.

WHERE: Leinie Lodge

124 E. Elm St.

Chippewa Falls, WI 54729

About Leinenkugel’s:

Leinenkugel’s, brewed in Chippewa Falls, Wisconsin, is the leading craft brewer in the upper Midwest. Year-round offerings include Leinenkugel’s Sunset Wheat, Honey Weiss, Berry Weiss, Leinie’s Red, Creamy Dark, Original, Light, and most recently Leinenkugel’s Classic Amber Lager. Leinenkugel’s offers four limited-release seasonal beers including Leinenkugel’s Summer Shandy, Oktoberfest, Fireside Nut Brown and 1888 Bock. Leinenkugel’s has a dedicated fan base of nearly 200,000 Leinie loyalists living throughout the U.S. Leinie loyalists are a group of devoted fans of the specialty brewer who stay in touch virtually throughout the year via Leinenkugel’s newsletters and gather for the Leinie Lodge Family Reunion in Chippewa Falls, Wis. every June. For more information on the rich history of Leinenkugel’s, visit http://www.leinie.com or join virtual Leinie loyalists at http://www.facebook.com/leinenkugels.

Media Contact: Rebecca Skinner, 952.401.0125 ext. 4 or rskinner@leumpr.com