maurices: Opens fashion retail store in Beaver Dam

Contact: Diane Raney, Manager

Phone: 920.356.0818

Beaver Dam, Wisconsin – maurices, a leading national specialty store for savvy, fashion-conscious customers with a 20-something attitude, is celebrating the grand opening its new young women’s fashion retail store at Frances Pointe (across from Walmart) at 106 Frances Lane on Saturday, October 24. The celebration begins with a Chamber of Commerce ribbon cutting on Friday, October 23, at 11:30 a.m. and special savings and a chance to win one of four $100 shopping sprees through November 22. From October 24 – November 8, a customer can buy one item and get one at 50 percent off. Store Manager Diane Raney invites everyone to stop by the store to see the new look and to see the outstanding fashions.

“We’re so excited about the new store because we fill a unique niche for young women in this community,” explains Raney. maurices features a wide assortment of fashionable clothing – styles that work for everyday casual to special occasions. maurices in Beaver Dam will offer women an expanded range of sizes from 1-24 in most styles, inspired by the girl in everyone, in every size. In this 5,000 square foot store, you’ll find maurices exclusive brands of Studio Y and maurices – great fashions at great prices. “Our knowledgeable and friendly associates are excited to help you put fashionable outfits together for yourself or for that someone on your shopping list,” says Raney.

maurices moderate prices, convenient locations, and its focus on friendly customer service differentiate it from department stores and other specialty retailers. The Beaver Dam store is one of more than 50 stores that will open nationwide this year, with 38 stores located in Wisconsin.

Established in 1931, maurices is wholly owned by Dress Barn Inc. (NASDAQ: DBRN) and is an innovative fashion retailer for young women. The company operates more than 700 stores in 44 states. For career and store location information, check out maurices.com .