Contact: Mike Schuch
262.246.1960
mikejr@tapmedia.tv
Appliance World creates new “Hot Stove League” with professional baseball promotion
MILWAUKEE, WI – APRIL 14, 2008 – Opening day, Miller Park, and the excitement is palpable, as is the optimism of the fans – “The Crew are going all the way!” says Ed Aumann, Owner of Appliance World, an avid baseball fan. Why not? They have as good a chance as any team to win the series, and I’m betting my entire stock on it!
It’s true! The 50-year-old Milwaukee based company is wagering all of its 4,000 name brand appliances on a baseball championship with its Fall Classic Sale. All purchases made between April 17-20, 2009 will be rebated 100% if our hometown team wins the 2009 title. This is a major league opportunity for every Appliance World customer to receive new appliances.
“We want to build on the momentum generated last season. We have complete faith in our home team, and in times like these, a little help toward those inevitable major purchases gives the fans a little extra incentive to root for our guys” says Aumann. “We know that the economic downturn is hurting a lot of people, and the ballpark is a great place to go for a little escape. For 50 years Appliance World has been a Milwaukee tradition, just like heading out to the ballpark. If our boys go all the way at the fall classic, Appliance World will go all the way for our customers! If this promotion pays out, it will give a whole new meaning to the Hot Stove League!”
This promotion has been created for Appliance World by Mike Schuch at TAP Media (http://www.tapmedia.tv). “It is a high-value promotion”,says Schuch. “This is exciting for loyal baseball fans and Appliance World customers. We are hoping that this promotion will create new fans for both Appliance World and The Crew. Radio, TV and Print advertising began -Monday, April 13th and will run until Sunday, April 20th.
About Appliance World – In its 50-year history, Appliance World has grown to be the leading local independent appliance dealer with 3 locations – Greenfield, Brookfield, and Germantown – servicing the Milwaukee market. More information on Appliance World and the Fall Classic Sale Promotion at http://www.yourappliancecompany.com.
About TAP Media – TAP Media is a full-service advertising agency with offices in Sussex, WI and Santa Barbara, CA. For more information on TAP Media visit http://www.tapmedia.tv.
