FOR MORE INFORMATION, CONTACT:
Christina Roth
(414) 755-0066
West Allis, WI (August 27, 2010) – Great Lakes Quick Lube, LP., the largest Valvoline Instant Oil Change franchise in the Midwest, today announced the acquisition of People’s Choice Car Wash and Lube, located at 7700 West Rawson Avenue in Franklin, Wisconsin. The new Valvoline Instant Oil Change location will expand Great Lakes Quick Lube’s market share in Milwaukee to twenty-six quick lube retail service centers and three super centers featuring the all-in-one convenience of preventative maintenance care, full service car wash and vehicle detailing services.
The new supercenter will feature a Valvoline Instant Oil Change automotive retail service center and Soft Touch Car Wash & Detail Center – providing customers with a one-stop shopping experience to keep their vehicles running and looking their best. Additional services offered at this location will include boat and RV detailing.
“In light of today’s economy, our goal is to stay the course of our growth strategy and continue to provide jobs in our operating markets to include Milwaukee – which is home to our corporate offices,” said Jim Wheat, President and Operating Partner of Great Lakes Quick Lube. Wheat added, “We’re very excited about this new location and the capabilities of the property. This service center will provide our customers with a first-class lube and wash supercenter to keep their vehicles running great and looking great with the convenience and quality service they can expect when they stop in at a Valvoline Instant Oil Change.”
Valvoline Instant Oil Change provides customers with quality service and convenience in preventative car care. The continual growth and success of Great Lakes Quick Lube is a result of the company’s commitment to customer satisfaction and complete excellence: providing customers with quality expert service performed by industry leading certified automotive technicians.
About Great Lakes Quick Lube:
Great Lakes Quick Lube, LP joined the Valvoline Instant Oil Change franchise program in November 2004. Today, the West Allis, WI-based company is one of the largest franchisees in the Valvoline Instant Oil Change system – operating a total of 103 service centers throughout Wisconsin, Illinois, Kentucky, Iowa, Indiana and Missouri. Visit http://www.greatlakesquicklube.com to learn more about Great Lakes Quick Lube and preventative maintenance car care solutions.
About Valvoline Instant Oil Change
With more than 850 locations throughout the United States, Valvoline Instant Oil Change is the second largest system of franchised and company-owned service centers in the quick lube industry. Each service center offers a complete selection of oil changes, and a complete regimen of preventive maintenance checks, free fluid top-offs and other maintenance services and products, all presented in an environment with the highest emphasis on customer service. Valvoline Instant Oil Change is a subsidiary of Ashland Inc. (NYSE: ASH), a 79-year-old, Fortune 500 company. For more information, visit http://www.vioc.com.
